Senior WordPress & WooCommerce Developer
I build, migrate, speed up and look after WordPress sites for agencies and growing stores in New Zealand, Australia, the UK and Europe. Agencies can hand me work white-label: their client and brand, my hands.
- WooCommerce, migrations, multilingual shops, speed and security
- Live overlap with AU, NZ, UK and EU business hours

Dr.OHHIRA: four WooCommerce shops in several languages, kept running for years
More client work
Stores, launches, migrations and agency work. Every result below comes from the real project.
AUEV Power Australia goes live
An EV charging business needed its site ready by a fixed launch date. I finished the build with the delivery agency and took it live.
Live on 17 November 2025. Visit ↗
AU · UK · USOne site, three countries
A software founder wanted their Australian site in the UK and the US without a rebuild. I cloned it to both domains and keep new posts and videos in sync.
“Yes, all looks good. Great job!” Visit ↗
AGENCYWhite-label work for a digital agency
Repeat tasks on innovate4cities.org, the site of an international climate conference, delivered under the agency’s name.
5-star feedback and repeat work. Visit ↗
A car dealership leaves Magento
The catalogue ran on a costly Magento store, and the dealer didn’t even sell online. I rebuilt it as an enquiry-only WooCommerce catalogue.
The dealer’s own team now edits the site.
A Christmas store that hit its target
A seasonal shop had to take orders before the Christmas rush. I set up payments, product pages and checkout, and fixed issues live.
The client told the agency it reached its sales target.
The Light Spot: lighting store build
A long change list for an LED lighting retailer: banners, brand colours, product add-ons, site-wide SKU hiding, Stripe payments.
Every item on the list closed, one at a time.
2017–22BatchMaster ERP
Built from PSD into a custom WordPress theme. I also ran its PPC landing pages, webinar pages, speed and SEO.
Five years as the group’s web lead. Visit ↗
2017–22OptiPro ERP
One of six B2B software sites I built and maintained in-house, alongside eworkplaceapps.com, bizportals365.com and more.
Marketing site for an SAP Business One partner. Visit ↗
Homepages built for different industries
Full-page WordPress designs for healthcare, nonprofits, real estate, fitness, energy, manufacturing and childcare. Hover over a design to scroll through it.








What I can take off your plate
Send your site address and the problem in one line. You get a fixed quote or an hourly estimate within a day.
Build & migrate
For stores and businesses with a launch date.
- WooCommerce stores and checkout
- Magento, Wix, Squarespace to WordPress
- Multilingual shops with WPML
Monthly care plan
For owners who’d rather not think about their site.
- Updates, backups, security checks
- Speed checks and bug fixes
- Small changes every month
Speed & rescue
For sites that are slow, broken or hacked right now.
- Malware cleanup in 24 hours
- Core Web Vitals fixes in 48 hours
- Hosting and domain moves
Agency overflow
For agencies with more work than developers.
- White-label, your brand
- Hourly or part-time
- Start with one paid trial task
The tools I work with every day
Founder & Senior WordPress Developer
Sep 2022 – NowWooCommerce builds, migrations, multilingual shops and care plans for agencies and stores in NZ, AU, UK, US, Estonia, Finland and Norway. Top Rated on Upwork, 100% Job Success.
Senior Software Engineer (WordPress / UI)
Oct 2021 – Jun 2022Moved from Basecamp Startups within the same BatchMaster group. Ran the group’s product websites.
Web (UI) Developer → Senior Software Engineer
Jun 2017 – Sep 2021Custom themes, PPC landing pages, webinar pages, speed, SEO and security for six B2B software brands.
Front End Developer
Dec 2014 – May 2017Web & Graphic Designer
Apr 2014 – Nov 2014Junior Software Developer
Mar 2013 – Apr 2014Two clients call me their “go-to” for WordPress
Every quote is copied word for word from a public Upwork review.
“Excellent job as always. Mohsin is my go to guy for everything WordPress related. He doesn’t miss and always impresses me with each project.”
“Mohsin is my go to contractor for everything WordPress related. Excellent skills and fast turnaround.”
“Excellent contractor! Mohsin is absolutely amazing with his quality of work, communication and deadlines. He just gets it! Much more work coming your way mate.”
“Amazing DEV, everything with him are going smoothly, he will solve your problems almost instantly, always available, thats very rare today…”
“Mohsin did the job, did it well and the client was very pleased! We can collaborate again in the future.”
“Mohsin is the man. Fantastic work and communications. A true expert. Highly recommended”
“Mohsin is a great professional to have as a partner. His knowledge is deep, yet he is always keen to learn.”
“Another excellent WordPress project completed on time and on budget.”
“Mohsin is an absolute WordPress professional and helps me with all my WordPress projects.”
Source: Upwork reviews on completed jobs.
How a project runs
Every job starts with a backup, and a list of what must not change: checkout, tracking, forms.
Send the site and the problem
One line is enough. A change list or Figma file helps too.
Day 0Quick check and a quote
I look at the site, list what I’d fix first, and send a fixed price or estimate.
Within 24 hoursBackup, staging, build
The work happens on a copy of your site, with updates as it moves.
Your timelineLaunch, then care
We go live together. I fix anything after launch, and you can move to a care plan.
OngoingWhen we can talk live
How my working day lines up with business hours in your city, today. Work I finish in my afternoon is ready when your team starts the next morning.
Send me your site address and the one thing that’s wrong with it.
You’ll hear back within a day with what I’d fix first. Agencies: ask about a small paid trial task.
