7 Reasons why your business needs a mobile-friendly website
A mobile phone is no longer merely for making phone calls. It is now where more than 80% of business is performed. With the fast acceptance of portable devices by users worldwide, it should come as no surprise that a mobile device outsells a desktop in terms of sales generated.
Why is it important for businesses to have mobile-friendly websites?
Mobile-friendly websites increase sales and conversions because of the ease of access that surrounds this website design. Knowing that a website is mobile-friendly allows users to interact and engage with your business across devices without being frustrated or inconvenienced. This improved accessibility is essential for long-term loyalty and client retention, thus it is important to invest in it early on.
Consider the mobile user experience in comparison to the desktop user experience: what differences in the customer journey might cause them to leave a mobile sale? And, to begin with, can they readily find your website? Google’s algorithm prioritizes mobile-friendly websites, therefore having a mobile-friendly website is essential for maintaining your SEO ranking.
Finally, a mobile-friendly website is a solid investment that may offer genuine results when properly implemented. Whether you look at it long-term or short-term, mobile-friendly sites are definitely the future of web design, and brands that invest in these advances early on are the ones who see the most success in the long run.
What are the benefits of a mobile-friendly website?
1. Improved Search Engine Optimization (SEO)
2. Ease of Access
3. Enhanced User Experience
4. Higher Conversion Rate
5. Simple Navigation
6. Increased Customer Retention
7. Cross-Platform Support
8. More Interactive
9. Efficient to manage
Why being a mobile-friendly website is important?
The value of mobile-friendly websites is significant. From improving search engine optimization (SEO) to increasing conversion and maximizing time spent on your site.
The main difference between mobile and non-mobile-friendly websites influences visitor behavior. Think with Google discovered:
Almost three-quarters of users say they will return to a mobile-friendly site in the future. When a website is mobile-friendly, 67% of mobile users believe they are more willing to buy a product or service. 61% of users indicated they left a site if they can’t locate what they were looking for right away. Half said they will use a favorite business less frequently if its website is not mobile-friendly. A mobile-friendly web page or site, on the other hand, encourages users to interact with your content and take action.
Having a mobile responsive website is no longer an option, but rather a need for a website’s success.
Here are seven strong reasons why you must have a mobile-friendly website:
1. Google adores mobile responsive websites
Google is used by more than 80% of internet users, with the majority of those searches coming from a mobile device. As a result, it’s not surprising that Google employs smartphone responsiveness as a primary ranking criterion for its search engine. A website that is not mobile-friendly will suffer in terms of exposure, traffic, and rankings for the targeted keyword. Google’s ultimate goal is to provide the greatest possible experience for its users. It is critical that a website supports users who utilize handheld devices.
2. Establish Trust
57% of online users said they will not suggest a business with a terrible mobile website.
Yes. It is so important to have a mobile-friendly website. It’s pointless to risk losing clients and referrals because of something that can be simply fixed.
3. Improves User Experience
Customers appreciate websites that are available from anywhere. They prefer navigating through the pages of a website without encountering any difficulties, especially when using a mobile device. They want your website’s content to suit their screen size without needing continual horizontal scrolling or zooming in/out. Consider how many gadgets you own that allows you to see websites. There are also smart appliances that allow you to browse the web. It is critical that your website be ready to suit the needs of a wide range of device users.
4. Be persistent
Be aware if building a mobile-friendly website isn’t a major priority for you. Your main competitors have most likely already ensured that their website is mobile-friendly.
And which business do you believe your customer would select when browsing on their smartphone?
5. Simple to Manage
Managing two versions of the same website—a desktop and a mobile site—can be difficult. You must also care about optimizing each of them separately for search engines. Instead, by converting your present website to a mobile responsive website, you will be able to receive traffic from all devices, and management will be simplified because you will just have one SEO strategy to maintain. As previously said, having your desktop website mobile-friendly will significantly improve your rating. Google favors mobile responsive websites because they have the same URL and HTML as their desktop counterparts, making it much easier for search bots to scan and index the web pages.
6. Enhanced User Experience for Your Visitors
From the customer’s perspective, A mobile-friendly website provides your website visitors with a visually appealing and pleasant experience with your business.
The site navigation is basic and straightforward. It is natural and simple to share stuff. The site also loads rapidly, and the material is easy to read and fits on the little screen.
Loads faster Download: Mobile responsive websites typically load faster on all devices. According to research, if a website takes more than three seconds to load, visitors will abandon it. Does your site load completely in a few seconds on mobile devices? Otherwise, you risk losing a large number of visitors to your website. People like getting quick answers to their questions; it has a big impact on how a user interacts with your website.
You are missing thousands of potential consumers and visitors if you do not have a mobile responsive website that is optimized to accommodate the tiny screen of mobile devices. WebCliffe can assist you if you are seeking a talented Web Design and Web Development Agency that generates clean designs that are compatible across all devices. Before introducing a responsive website into the digital universe, our skilled designers and developers rigorously test its performance on all devices.
7. Make it simple for customers to get in touch with you.
The easier it is for customers to contact you, the more likely they are to do so. With a mobile-friendly website, your email address and phone number are easily accessible and clickable.
Your clients only need to click once, and the phone will begin to ring. This is great for both your customers and you because it will almost certainly result in a sale.
Please get in touch with us to see how we can assist you!